Man, if only there were some kind of sandbox device that allowed people to completely fuck with the components of an amp without electrocuting themselves, there’s probably some cool shit people would come up with. Instead they’re all making blind test videos that tube-only guy consistently fail to counter all the “modeling isn’t there yet” stuff.
IMO, the more people playing modelers who have never used a tube amp before, they’re probably going to be the ones asking for different sounds out of tube amps in the coming years. Look how amps have gone on with gates and input boosts in the last 10 years. The Invective is basically the Periphery dude’s AxeFX preset in amp form.
What tones do the majority of people want to hear on this forum? Modded Marshalls and 80’s Mesa’s make up a damn good percentage of it. A $7500 IIC++ NAD on RigTalk is a celebratory day. Friedman is getting ready to put out his own Plexi and Vox inspired amps, surely for well over $3K a piece. The market does not seem to be asking for innovation if money is doing the talking in the context of amps. I’m a “super modeling guy” or whatever it was and I still bought 3 tube amps in 2023 and have more planned for 2024.
Meanwhile, every modeling company is in a race to outdo each other. The customers aren’t demanding accuracy as much these days are they are functionality and making it easier to be creative with them. And guys like me who love both amps and modeling want a seamless mix of the two worlds where I want the flexibility/routing/effects of modeling with the wallop of a tube amp in a live setting. The either/or thing doesn’t register to me, whatever works, works.
And FWIW, I’m also not really keen on the idea of shared presets/captures. There is definitely a certain amount of homogenizing going on with that, but still, just like amp innovating, I believe that’s a bigger statement on people doing the creating more than anything else.